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Village of La Crescent

A Community You Can Call Home

SpringBrook’s mission is to provide residents with a comfortable home in which they can maintain their independence with dignity, privacy, respect and safety.


SpringBrook Village offers a full continuum of care. Located in a sunny location with the bluffs as a backdrop; your living experience is your choice.  Within SpringBrook Village, delightfully spacious, well-appointed apartment homes offer independent living designed to accommodate whatever your day brings.  Just a few steps away, assisted living residences feature comfortable apartments, as well as memory care and advanced age studios--offering the peace of mind that comes from knowing qualified, caring staff are available to assist you 24 hours each day.  We are truly a Community You Can Call Home.


SpringBrook Village of La Crescent understands that making the transition to a continuum care retirement community may be one of the biggest decisions you’ll make in your life.  SpringBrook Village recognizes that each individual has a unique story and we want the future chapters to be filled with a sense of independence, choice, dignity and comfort.

The primary objective of SpringBrook Village is to provide services you want and need to increase your quality of life in a safe environment.    We strive to foster an active spirit by offering as many choices and life enrichment opportunities as possible.  Our ultimate vision is to offer a community in which our residents, and those who serve them, enjoy living, working and thriving.


A local group of investors started construction on the original SpringBrook building in 2006 which included 64 individual assisted living apartments, lounge, dining room, fitness center, activities room, theater/chapel, therapy pool and salon. We welcomed our first residents to their new home in July 2007. Due to the increased need for higher levels of care including advanced age and memory care, in 2012 one section of the original building was modified to address and accommodate the changing needs of our resident population. This alternation allowed residents to stay at SpringBrook (their home) instead of moving to a nursing home facility. In July 2015, SpringBrook completed and opened a 36,100 square foot building addition. The addition includes a combination of studio, one and two bedroom apartments bringing to total number of individual apartments to 100. Additional common space was also added including two dining spaces, an additional salon/spa, a second elevator, family room, education center and office space. Today SpringBrook Community is still owned by local individuals who are committed to serving those in the Onalaska, La Crosse and surrounding communities. SpringBrook has opened its doors to serve the community in additional ways including welcoming the Warm Water Therapy club, Onalaska Park & Rec Yoga program, Onalaska & Holmen Special Needs Swim classes just to name a few. It is our mission to provide our SpringBrook family opportunities to enjoy life to the fullest.